|ABOUT THE MARKET.....|
|Essentially...we target city workers, professionals and sophisticates|
|Our listeners are mostly 25-54
years, educated, sophisticated, affluent. Spiced by a growing 18-24 group
of young, creative professionals. Together they present a fashionable
and image-conscious lifestyle, plus the power to set fresher, richer trends
in fashion, dining, entertainment, technology,
motoring, travel and music.